“If everybody is thinking alike, then somebody isn't thinking.”
We set out to build an accessible, on-brand destination that would reward fans of the Star Wars franchise with exclusive first looks at a film that was heavily under wraps. Utilizing WebGL, we created an immersive 360° experience which provided a very exclusive, early first look at two environments from the film as well as the debut of BB-8!
We have created AR lenses for an array of brands deployed on Snap, Instagram and more. Here are just a few examples:
Alie Jackson, our resident Art Director and Official Snap Lens Creator crafted a 3D collage of bright and colorful elements that interact with the real world around you. This project was done during Covid-19 quarantine and placed faux characters within the experience to represent the outdoor, human connection we have all been missing.
One weekend every month, The National Museum of the Pacific War stages a live World War II Pacific Theater combat reenactment. The show is impressive with unrelenting detail, real weapons, real flamethrowers - and yes - a real tank!
We teamed up with our friends at the museum to make a 360° social media experience to help re-launch the show after an impressive renovation.
In addition to handling the official destination and display campaign, we created a suite of social executions that focused on Dr. Jekyll's underground organization: Prodigium. Take a peek inside with this Facebook 360°: